datalab_search
Returns search keyword trends over a date range and time unit, comparing keyword groups against each other
LABSCO SUMMARY
Korean search and market trends in one place, mid-migration.
The value is breadth over Naver's own properties — blog reviews, KnowledgeiN answers and cafe discussions carry Korean perspectives you will not find on a global search engine, and the DataLab tools turn that into trend data by device, gender and age. Before you build on it, read the API-migration note: get HUB keys now rather than Developers Center ones, since the legacy path closes to new applicants in mid-2026 and stops working entirely in 2027.
What it is
A server over Naver's Search and DataLab APIs: 18 tools covering Korean-language search across Naver's properties plus keyword-trend and shopping-insight analytics.
What you get
- Search across Naver's surfaces: search_webkr for Korean web documents, search_news for major-outlet articles, search_blog for personal reviews and experiences, search_image, search_kin for KnowledgeiN Q&A, search_encyc for the encyclopedia, search_local for businesses and places, and search_cafearticle for community discussions
- datalab_search analyzes search-keyword trends over time — popularity changes, seasonal patterns, and multiple keywords compared side by side
- Shopping-insight analytics broken down every way: datalab_shopping_category over time, and by device (PC vs Mobile), gender and age group
- Keyword-level shopping trends within a category — datalab_shopping_keywords to compare terms, and the same by device, gender and age
- find_category is the required first step for the shopping tools: search Korean terms with fuzzy matching to get the category code the datalab_shopping_ tools need
Requirements
A Naver credential pair, on either platform: the NAVER API HUB pair (NCP_APIGW_API_KEY_ID and NCP_APIGW_API_KEY) or the legacy Developers Center pair (NAVER_CLIENT_ID and NAVER_CLIENT_SECRET). Node, run as npx @isnow890/naver-search-mcp. Note Naver is migrating these APIs: the Developers Center stops taking new key applications on 2026-07-31 and existing keys stop working on 2027-06-30, so a first-time setup should get keys from NAVER API HUB. This version supports both platforms from the same install. A no-key trial is available through Kakao PlayMCP.
Setup effort
One command plus a key — npx -y @isnow890/naver-search-mcp, then supply credentials
USE CASES
01
Researching a topic across Korean sources
Pull the latest news, the authentic blog reviews, and the community Q&A on a subject to get the full range of Korean coverage rather than one source's take.
02
Finding a place in Korea
Search local businesses for their location, hours and contact details, and pull images to see what you are heading to.
03
Sizing a market by keyword trend
Track how interest in a keyword has moved over time and against competing terms, to read seasonality and momentum before committing.
04
Analyzing who buys in a category
Find the category code, then break its shopping trend down by device, gender and age to target the right buyers.
05
Comparing products within a category
Get the category code and compare specific keywords inside it to see which product terms are winning and among whom.
18 tools
Counted once with only startup setup. Other versions, modes or optional credentials may expose a different list.
datalab_shopping_by_age
Splits a shopping category's trend across age bands from 10s to 60s and over
datalab_shopping_by_device
Splits a shopping category's trend between PC and mobile
datalab_shopping_by_gender
Splits a shopping category's trend by gender
datalab_shopping_category
Returns a shopping category's trend over a date range at a chosen time unit
datalab_shopping_keyword_by_age
Splits a keyword's performance within a category across age bands
datalab_shopping_keyword_by_device
Splits a keyword's performance within a category between PC and mobile
datalab_shopping_keyword_by_gender
Splits a keyword's performance within a category by gender
datalab_shopping_keywords
Compares specific keywords within a shopping category over a date range
find_category
Finds shopping category codes from a Korean search term, with fuzzy matching for partial input
search_blog
Searches Korean personal blogs for reviews, first-hand accounts and tutorials
search_cafearticle
Searches Naver Café articles for community and special-interest discussion
search_encyc
Searches the Naver Encyclopedia for definitions and reference material
search_image
Searches images with Korean context and relevance
search_kin
Searches Naver KnowledgeiN for community questions and answers
search_local
Searches Korean local businesses and places, returning location, contact details, hours and reviews
search_news
Searches Korean news articles from major outlets
search_webkr
Searches Korean web documents across sites generally
BEFORE YOU INSTALL
What to know first
Tools you get
18 tools when we connected. search_shop, search_book and search_academic were removed in 1.0.49, so listings showing 21 describe an older build. All tools are read-only.
Requires
- npx on PATH
- Node.js 18 or later
- npm 8 or later
- NCP_APIGW_API_KEY_ID in your environment
- NCP_APIGW_API_KEY in your environment
Optional
- NAVER_CLIENT_ID in your environment
- NAVER_CLIENT_SECRET in your environment
CONTEXT COST
Moderate Standing cost
Rated by the size of the 18 tool definitions that ride along on every turn, not by how many there are
INSTALLATION
Connect your client
Server setup
TERMINAL
npx -y @isnow890/naver-search-mcpMCP Clients
Claude Desktop, Claude Code
JSON
{
"mcpServers": {
"naver-search": {
"command": "npx",
"args": [
"-y",
"@isnow890/naver-search-mcp"
],
"env": {
"NCP_APIGW_API_KEY_ID": "<YOUR_NCP_APIGW_API_KEY_ID>",
"NCP_APIGW_API_KEY": "<YOUR_NCP_APIGW_API_KEY>"
}
}
}
}This block uses the NAVER API HUB pair, which is where new keys come from: <YOUR_NCP_APIGW_API_KEY_ID> and <YOUR_NCP_APIGW_API_KEY> are your HUB Client ID and Client Secret. If you already have Naver Developers keys, set NAVER_CLIENT_ID and NAVER_CLIENT_SECRET instead — they keep working until 2027-06-30. If both pairs are set, API HUB wins.
OpenClaw — ClawHub skill
OPENCLAW — CLAWHUB SKILL · TERMINAL
openclaw skills install naver-search-mcpThe skill runs the same npm package and needs one credential pair set in your OpenClaw environment: NCP_APIGW_API_KEY_ID and NCP_APIGW_API_KEY (NAVER API HUB), or NAVER_CLIENT_ID and NAVER_CLIENT_SECRET (Developers Center). OpenClaw's apiKey field maps to NAVER_CLIENT_SECRET, so with HUB keys set both HUB variables in the environment instead.
