LABSCO SUMMARY
A marketing method the model actually works from.
The difference between asking for a meta description and getting a usable one is the spec — a length that survives the search result, a clear value proposition, the right search intent. This puts OSP's published methods where the model can follow them, for positioning, metadata and editing alike.
What it is
A suite of technical-marketing methods from Open Strategy Partners, delivered to any MCP-capable client. It carries four bodies of method: the OSP product value map, the meta information generator, the semantic editing codes, and the technical writing guide.
What you get
- A structured product value map: taglines, position statements across market, technical, UX and business dimensions, personas, value cases and a feature hierarchy, with a completeness and consistency check over the result
- Web metadata built to spec — an H1 with keyword placement, a meta title and description written to the length a search result actually shows, an SEO-friendly slug, search intent analysis and mobile display checks
- OSP's semantic editing codes applied to a draft across scope and narrative, flow and readability, style and phrasing, word choice and grammar, technical accuracy and inclusive language — returned as feedback with before/after examples
- The OSP technical writing guide, for producing the piece rather than reviewing it
Requirements
Any LLM client that supports MCP; the project names the Claude desktop app, Cursor and LibreChat.
Setup effort
Add the configuration to your client
USE CASES
01
Positioning a product you cannot describe briefly
Work through the value map — tagline, position statements, personas, value cases and a feature hierarchy — with a check that the result is actually complete.
02
Writing metadata that meets spec
Get the H1, meta title and description built to their character limits with keyword placement and search intent considered, rather than trimmed by eye.
03
Editing a draft to a standard
Apply the semantic editing codes across scope, flow, style, word choice, technical accuracy and inclusive language, and get before/after examples back.
04
Producing technical content in the first place
Follow the technical writing guide as a systematic path instead of starting from a blank page.
INSTALLATION
Connect your client
MCP Clients
Claude Desktop
CLAUDE DESKTOP · JSON
{
"mcpServers": {
"osp_marketing_tools": {
"command": "uvx",
"args": [
"--from",
"git+https://github.com/open-strategy-partners/osp_marketing_tools@main",
"osp_marketing_tools"
]
}
}
}