Social Media Analytics MCP Server

AI-powered social media analytics tools via the Model Context Protocol (MCP). Give your AI assistant the ability to analyze profiles, score engagement, detect trends, and research hashtags across major platforms — all in real time.

Tools

Tool	Description
`analyze_profile`	Profile & brand analysis — posting patterns, content themes, audience indicators, growth recommendations
`score_engagement`	Engagement scoring — engagement rate estimates, content effectiveness, posting time analysis, benchmarks
`detect_trends`	Trend detection — viral content patterns, emerging topics, sentiment shifts, opportunity alerts
`research_hashtags`	Hashtag research — popularity estimates, related hashtags, niche classification, recommended sets

Self-Hosting

git clone https://github.com/ezbiz-services/mcp-social-media.git
cd mcp-social-media
bun install

cp .env.example .env
# Edit .env with your OpenAI API key and admin secret

bun run server.ts

Environment Variables

Variable	Required	Description
`OPENAI_API_KEY`	Yes	OpenAI API key for AI-powered analysis
`ADMIN_SECRET`	Yes	Secret for admin API endpoints
`MCP_PORT`	No	Server port (default: 4202)

Pricing

Tier	Price	Requests/Month
Free	$0	10
Starter	$19/mo	200
Pro	$49/mo	1,000
Business	$99/mo	5,000

Start free at social.ezbizservices.com

Architecture

Runtime: Bun
Protocol: MCP SDK (Streamable HTTP transport)
AI: OpenAI GPT-4o for analysis
Scraping: Cheerio for web data extraction
Auth: API key-based with tiered rate limiting

Links

Homepage: social.ezbizservices.com
API Docs: social.ezbizservices.com/docs
Sign Up: social.ezbizservices.com/signup
Server Card: social.ezbizservices.com/.well-known/mcp/server-card.json

License

MIT — see LICENSE

Quick Start (Hosted)

No installation required. Use the hosted version:

Get a free API key at social.ezbizservices.com/signup
Add to your MCP client config (Claude Desktop, Cursor, etc.):

{
  "mcpServers": {
    "social-media-analytics": {
      "url": "https://social.ezbizservices.com/mcp",
      "headers": {
        "x-api-key": "YOUR_API_KEY"
      }
    }
  }
}

Ask your AI assistant to analyze any social media presence!

Example Prompts

"Analyze the social media presence of @hubspot on LinkedIn"
"Score the engagement for Nike on Instagram"
"What's trending in AI marketing this week?"
"Research the best hashtags for real estate content on Instagram"

No common issues documented yet. If you hit a problem, the repository's GitHub Issues page is the best place to look.