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account-tiering

Scores a list of accounts, or your whole book, on how well each fits your ideal customer and how engaged it is, each on a 0 to 10 scale. It sorts them into tiers with a suggested approach per tier, from pushing an open deal to one call to confirm fit, and lists accounts it couldn't score.

WHEN TO USE

SCOPE

USE FOR

  • Tier your accounts into A, B and C to decide where to spend time.
  • Score a named list of accounts against your ideal customer profile.
  • Find high-fit accounts with no activity in 30 days or more.